THE IMPORTANCE OF OPTIMIZATION Just for a minute, forget Google, let go of Bing, who is Yahoo?  Toss the search engines out and just think about your business site, your blog, or even your personal site.  What really assists in driving traffic to the site?  Yes, of course in order to be discovered you rely [...]

Creating on a whole new level By Dustin Kring When it comes to creativity, we here at PGN Agency are not limited to the design, or marketing fields. We also have over 30 years of experience in the Restaurant Industry. To assist our loyal client, The Green Lantern Lounge, we aided them in the creation [...]

Tips and suggestions: Conduct a meeting with the staff members who will answer the phones for your store. The goal is to make sure not to confuse or frustrate your staff and customers. The best way to do this is to inform your staff of the phone blast so they know what to expect and [...]

PGN is amazing! Their expertise in advertising shows through their customer service and dedication. A special thanks to Bob Rc Kolen for all you to do in assisting us at Goe Harley-Davidson with our Marketing program. Your personal assistance is greatly appreciated! Thanks for everything! – Goe Harley-Davidson

I’ve been working with PGN for over 15 years now. They have done all of my marketing from logo to website. They’re ALWAYS on time and within my budget . I would personally recommend PGN, they truly care about your business. PGN is Incredible !!!!! – Ken Fletcher

PGN Agency is excited to offer a few NEW marketing packages this summer that help gear up your sales for fall. For our food & restaurant industry clients, we have our Print. Hang. Click. which is a 3 piece package deal including 10,ooo 11×11″ menu flyers, 20,000 perforated door hangers and a 4 page website. [...]

I mentioned earlier about a spot that PGN helped me with…. WOW…i tripled my normal friday sales today thanks to a great idea being presented THE RIGHT WAY! Pete, Teresa, Caitlin, etc… you guys are spectacular!! Thank you. – David Martenson Sr.

PGN Agency has teamed with local Detroit media group Atmos to do hip, fresh, and innovative new directions on instructional videos! The below video is PGN’s young vibe on installing a stero system on a Harley-Davidson motorcycle. VIDEO Want to do a video for your company? Give us a call now 248-414-6860. Or take a [...]

How many times have you called a company and was forced to wait through horrible waiting music, only to have the conversation end ineffectively. Your time is valuable and so is your customer’s. When offering any customer support never forget that you’re actually serving two problems: the customer’s issue; customer’s perception of your company. Although [...]

If you run a company today, having a Facebook page is practically essential. It’s free to create and a great way to stay in contact with your customers. Below are some tips to keep your customers engaged on the social networking site: 1. Post consistently. Not everyone has the time to post every day, but [...]

Technology leader Nokia announced their new program, “Invent With Nokia,” which allows inventors to develop their product in partnership with Nokia’s development team and resources. If your idea is chosen, Nokia applies for a patent and rewards the you financially. The benefits are numerous, including covering all the costs of protecting the idea (which can [...]

If you have a location-based business, then you have to check out Foursquare, a social network built around the concept of “check-ins”. When customers come to your front door, they’ll have the ability to check into your business using their mobile device, allowing their friends to see where they are. For more information on the [...]

Your company’s website needs to be many things to many people. It is the 24-hour sales force, your inventory manager, customer service rep, and billboard, all in one! If you’ve spent time developing your site as the utilitarian tool to actually sell your product, it’s still only half finished. Today a website needs to be [...]

Planning is an essential part of marketing your business and  can be the difference between success and failure. Even with market shifts, a marketing plan gives your business a foundation. Your marketing plan can be created with only a few steps. 1. Purpose and Mission Define success, and don’t let it be entirely determined by [...]

Although we’ve talked about marketing like you’re small, one of the key elements of the concept is reaching out to local customers. This means more than just advertising locally, but engaging your community to generate word of mouth about your business. Local customers are the foundation of building a regional brand, which may one day [...]

Building a brand around your products takes a sense of purpose and intent to share the values and beliefs your product embodies. Although it would be nice to have your product speak for itself, it’s often marketing that has to tell your story. Developing a branding manifesto is a clear and confident way to express [...]

If you’ve been watching America’s Next Great Restaurant on NBC season, you probably know that the winner, Jamawn Woods, is a Detroit native. The grand prize is an opportunity to open up a restaurant chain across the country. With the many weeks of advertisement from the show, as well as celebrity endorsement, there is little [...]

Discounts are all the rage into the slowly recovering economy. Within the last few years online retailers, along with other digital coupon vendors have created a lifestyle around saving money. Should your business jump on the trend or does offering discount cheapen your product? It depends. If you do offer a coupon, consider offering a [...]

Making decisions with low risk typically bring a low reward. To be competitive in any industry it is important to stand out as a company with a vision and a mission that evokes change. For many business owners this means finding a voice that speaks to the customer that isn’t typical. Defining the fringe of [...]