HAPPY'S PIZZA
Re-Branding Happy’s Pizza from old and dated to new and fresh across all platforms. Creating a consistent look and feel to ensure the brand is recognizable but also current.
- RE-BRANDING
- SOCIAL MEDIA STRATEGY
- DIGITAL MARKETING
- WEB RE-DESIGN
- CREATIVE DIRECTIVE
- PRINT MARKETING
- COMMUNITY CAMPAIGN
- PACKAGE DESIGN
![](https://pgnagency.com/wp-content/uploads/2020/11/happyPizza12632.jpg)
![](https://pgnagency.com/wp-content/uploads/2020/11/happyPizza12447.jpg)
OUR GOAL
Update the imagery
to reflect what the food
actually looks like and
create more complex vantage
points to help update the
look and feel.
WEBSITE RE-DESIGN
COMING SOON: We are making a powerful statement with bold colors and type, while mirroring the brand recognition we have created.
![](https://pgnagency.com/wp-content/uploads/2020/12/happys-website.jpg)
![](https://pgnagency.com/wp-content/uploads/2020/12/happyspizzakidz.jpg)
COMMUNITY CAMPAIGN
We helped launch and execute Happy's Pizza Kidz a campaign to feed kids and families all around Detroit. We created a social strategy, all the coordinating print and digital artwork, directed the message throughout and captured the memories to film.
![](https://pgnagency.com/wp-content/uploads/2020/12/happys-social.jpg)
DIGITAL COLLATERAL + SOCIAL MEDIA MARKETING
We not only created the artwork to keep Happy's brand presence consistent, but we also managed the engagement and analytics to make sure Happy's was in front of the right audience at all times.
![](https://pgnagency.com/wp-content/uploads/2020/12/bbq-label.jpg)
PACKAGE DESIGN
BBQ SAUCE LABEL DESIGN
![](https://pgnagency.com/wp-content/uploads/2020/12/HappysPizza_29061_NewMenuDesign_2020-2021_V12-Black.jpg)
MENU RE-DESIGN
With a complete rebranding and 2020 ending, Happy's Pizza menu was adjusting, which meeant we needed to as well, with a top to bottom makeover.
PRINT COLLATERAL
Creating everything from menus, to magazine spots, to certificates, mailout postcards, and so much more to hype up the customer about deals and keep Happy's at the top of their minds.
![](https://pgnagency.com/wp-content/uploads/2020/12/happys-print.jpg)
HAPPY'S PIZZA
Re-Branding Happy’s Pizza from old and dated to new and fresh across all platforms. Creating a consistent look and feel to ensure the brand is recognizable but also current.
- RE-BRANDING
- SOCIAL MEDIA STRATEGY
- DIGITAL MARKETING
- WEB RE-DESIGN
- CREATIVE DIRECTIVE
- PRINT MARKETING
- COMMUNITY CAMPAIGN
- PACKAGE DESIGN
![](https://pgnagency.com/wp-content/uploads/2020/11/happyPizza12632.jpg)
OUR GOAL
Update the imagery
to reflect what the food
actually looks like and
create more complex vantage
points to help update the
look and feel.
WEBSITE RE-DESIGN
COMING SOON: We are making a powerful statement with bold colors and type, while mirroring the brand recognition we have created.
![](https://pgnagency.com/wp-content/uploads/2020/12/happys-website.jpg)
COMMUNITY CAMPAIGN
We helped launch and execute Happy's Pizza Kidz a campaign to feed kids and families all around Detroit. We created a social strategy, all the coordinating print and digital artwork, directed the message throughout and captured the memories to film.
![](https://pgnagency.com/wp-content/uploads/2020/12/happyspizzakidz.jpg)
DIGITAL COLLATERAL + SOCIAL MEDIA MARKETING
We not only created the artwork to keep Happy's brand presence consistent, but we also managed the engagement and analytics to make sure Happy's was in front of the right audience at all times.
![](https://pgnagency.com/wp-content/uploads/2020/12/happys-social.jpg)
PACKAGE DESIGN
BBQ SAUCE LABEL DESIGN
![](https://pgnagency.com/wp-content/uploads/2020/12/bbq-label.jpg)
MENU RE-DESIGN
With a complete rebranding and 2020 ending, Happy's Pizza menu was adjusting, which meant we needed to as well, with a top to bottom makeover.
![](https://pgnagency.com/wp-content/uploads/2020/12/HappysPizza_29061_NewMenuDesign_2020-2021_V12-Black.jpg)
PRINT COLLATERAL
Creating everything from menus, to magazine spots, to certificates, mailout postcards, and so much more to hype up the customer about deals and keep Happy's at the top of their minds.
![](https://pgnagency.com/wp-content/uploads/2020/12/happys-print.jpg)